About
Hello, I’m Steve. I grew up in the Black Country where there used to be lots of factories and lots of smoke, the heart of the Industrial Revolution, where people talk different. Nowadays I live in London.
For the day job, I’m a digital product & design person, and I run a company called Boring Magic. My main skill is product management, but I studied Creative Writing at university, which brings creative techniques to my craft.
I’m passionate about innovation for the public good and open, ethical product design, thinking about how we can make public services more frictionless and better for people. My work focuses on pragmatic applications of technology that meet people’s expectations, making complex or tedious things more simple, and co-creating markets and value that shape a different future.
Right now I’m working on making land and housing data easier to find, use and trust at the Ministry of Housing, Communities and Local Government on the Digital Land team. I’m also running the Product for the People community with Matt Jukes and Debbie Blanchard. There’s more about my work experience in my portfolio.
I used to teach product management at General Assembly, but you can hire me to train your product people directly.
You’ll mostly hear me yabbering on about: product management, user-centred design, leading agile teams, design, data, sustainability, food, ancient history, human culture, and the technology-augmented anthropecene. Here’s what I’m doing now.
Elsewhere on the web
- Democratising Civic Problem-Solving
- How we’re improving publishing times on GOV.UK
- Making site search work smarter for users
- How we prioritise bug fixes on GOV.UK
- 2019 in 1989: time-travelling with web standards
- What happened when we stopped having meetings and sending emails
- GDS Podcast: GOV.UK Pay
- GDS turns 9
- Services Week 2021: GDS Open Show and Tell
- How to get my job
- Inspecting WCAG 2.2: Accessible authentication
- Design System Day 2023 – GOV.UK Design System: what we’ve been up to and where we’re heading
- Common direction, boring magic – NL Design Systems Week 2024
- Scaling the Planning Data service
- The benefits of open planning data for local planning authorities
- Extract: Using AI to unlock historic planning data